Ever wondered what it’d be like to run your own game development house? Me neither, but don’t let that stop you getting involved with Game Dev Story (iTunes link), a little gem of a game from Japanese developers Kairosoft, currently on sale in the app store for $0.99.
The concept is straightforward – grow your development house from a tiny team of four staff churning out cheap and cheerful PC games to a revered coding powerhouse in swanky offices crafting masterpieces for the latest consoles.
At first you’ll probably be going over budget left right and centre, trying to figure out which game types work best and therefore shift more units, but once you get into the swing of it you can concentrate on hiring and training the best staff and purchasing licences to develop console games, resulting in better made and better selling games with higher profit margins.
It’s not just a question of hiring and firing, coming up with game ideas and watching your staff working their buns off though. Through the use of ‘boosts’ which are periodically made available to purchase as the game progresses (not in-app purchases I hasten to add), you can choose one of your coders to work on enhancing one specific aspect of the game. This pushes up the overall quality of the game you’re making and results in better reviews and sales, adding a further strategic element as you choose the right moment and category in which to use your boosts. At certain points within the development cycle you also get the chance to work on the graphics and sound specifically, either using one of your own staff or hiring in a freelancer, and this too gives you the opportunity to increase the overall quality of your virtual product.
When you make your first million seller it’s a satisfying moment but there’s no time to rest on your laurels. There are always new consoles appearing on the market, contract jobs to take on, new staff to hire and new game types to discover. If you leave too much of a gap between development cycles you start losing fans and therefore a few sales, but think carefully about what kind of games you make – my pirate simulation was a right turkey.
It’s all great fun, but it’s fair to say there are a few things here which need to be addressed by the time Game Dev Story 2 arrives in the app store. I know it’s a tall order on a phone but I couldn’t help thinking how nice it would be if I could play the games my team had made. Even a comedy cut sequence showing some aspects of the latest game would have been good. There are also some hugely expensive advertising options within this game that offer no feedback other than some numbers increasing on a stat page. If I’m sponsoring a racing team I’d like to see my company logo on the side of a formula one car at least!
Finally, the game is perhaps a bit on the easy side. I’m sure if developing a multi million selling game was this straightforward we’d all be at it. Well, maybe not, but it’s easy to make enough money that you don’t have to worry too much about how you spend it, and this negatively impacts the strategy element.
All things considered however, Game Dev Story is great fun. It’s a good natured game and from the cute graphics and retro sound to the amusing titles you can give your creations, it’s a rewarding experience which works perfectly whether in short bursts or longer play sessions. Did I mention that it’s currently only $0.99 on the app store?
Of all the interesting new tech that seems poised to garner a lot of buzz in 2011, near field communication (NFC), is probably the most exciting. If it takes off, it will transform the ways we communicate, share, and make payments with digital devices. This will likely take years to happen, but the groundwork is being laid right now. And RFinity is one of those companies at the forefront.
While Google and Apple are responsible for generating much of the buzz about NFC at the moment, the technology goes far beyond simply having the right type of chip in your mobile device. For example, how do you handle different types of data transfers being made from one device to another? And how to you ensure that they happen as quickly as possible? And most importantly, how do you ensure that they happen securely? Those are the things that RFinity is thinking about.
The company has just raised $4 million from Horizons Ventures in Hong Kong. And the space has gotten so red hot, in fact, that we hear they’re already out raising another round.
And it’s an easy bet for investors to make not only because of the space, but because of where the project originated: The U.S. Department of Energy. Specifically, RFinity was born when a bunch of infrastructure security experts working for the government were assigned to find all the vulnerabilities in cell phones. Through software they came up with, they were able to quite easily eavesdrop, manipulate SMS messages, and even compromise LAN security. Then they set out to figure out a way to stop people from doing those very things. That work led directly to RFinity.
Work originally began in the person-to-person and person-to-vendor sales space by way of mobile applications that route transactions through RFinity’s own secure servers. But now that NFC appears ready, RFinity is making sure they’re ready for it. The idea is that their technology could cut out the middle man here: themselves.
Obviously, the company isn’t going to share all the details on how they secure NFC transfers. But the basic overview is that they verify an incoming NFC signal and ask for a user’s permission before taking any action. Further, if the action is a transaction, it requires a PIN, just as you might do an ATM withdrawal. That’s all pretty standard. But the key is one-time-use transaction codes that RFinity creates on the fly along with complex cryptographic signatures. These ensure that an transaction is secure since it means that every transaction can only happen once. Even if those numbers were intercepted by a hacker, they would be useless beyond the one-time payment.
And even if your phone is lost or stolen, a thief couldn’t do anything without your PIN. And you can remotely shut down your NFC capabilities via RFinity. It’s enough to make me wish I could throw out all my credit cards right now. “Today’s identification and transaction systems are based on what? A magnetic strip on the back of a card, based on a 1950’s technology that relies on a base station to read the information embedded as a series of simple magnetic markers in plastic tape,” writes Josh Jones-Dilworth, who is working with the company to bring them to market.
Again, NFC as a technology is great and potentially game-changing. But the software is still needed to make it actually work. And some of the big guys began realizing that early on as companies like PayPal, Bank of America, and even Subway have been testing out different things with RFinity for some time. In fact, RFinity has actually been doing field tests of the software end of their technology since 2009 in places like Idaho, well before most people in the U.S. had ever thought about NFC.
But now people are starting to care. And soon, they could be caring a lot more. NFC is already built-in to Google’s new Nexus S device — and the company has put out a call for developers to start using the tech. Rumors have the next iteration of the iPhone gaining the technology as well. In other words, I suspect we may be seeing acquisition rumors starting to fly around RFinity in about six months or so. Provided their technology proves up to the NFC challenge, of course.
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bench craft company
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Confirmed: AOL's Patch Buys Hyperlocal <b>News</b> Site Outside.In
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DUAL Oaks heroine Snow Fairy is set to bypass the Dubai World Cup and instead take her chance in the Dubai Sheema Classic at Meydan on March 26.
bench craft company
Robert Reich: The Real <b>News</b> on Jobs
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Confirmed: AOL's Patch Buys Hyperlocal <b>News</b> Site Outside.In
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bench craft company
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Confirmed: AOL's Patch Buys Hyperlocal <b>News</b> Site Outside.In
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bench craft company
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Confirmed: AOL's Patch Buys Hyperlocal <b>News</b> Site Outside.In
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Snow Fairy to miss World Cup for Sheema tilt - Horse Racing <b>News</b> <b>...</b>
DUAL Oaks heroine Snow Fairy is set to bypass the Dubai World Cup and instead take her chance in the Dubai Sheema Classic at Meydan on March 26.
bench craft company
Robert Reich: The Real <b>News</b> on Jobs
On our current trajectory, the unemployment rate will continue to decline. But so will the pay and benefits of most Americans. The real story isn't about jobs, it's about the ever decreasing standard of living for the middle class.
Confirmed: AOL's Patch Buys Hyperlocal <b>News</b> Site Outside.In
AOL's Patch has acquired hyperlocal news aggregator Outside.In, we've confirmed with Patch's president Warren Webster. It's unclear what the terms of the deal are but Business Insider reported earlier that the acquisition is valued at ...
Snow Fairy to miss World Cup for Sheema tilt - Horse Racing <b>News</b> <b>...</b>
DUAL Oaks heroine Snow Fairy is set to bypass the Dubai World Cup and instead take her chance in the Dubai Sheema Classic at Meydan on March 26.
bench craft company
Robert Reich: The Real <b>News</b> on Jobs
On our current trajectory, the unemployment rate will continue to decline. But so will the pay and benefits of most Americans. The real story isn't about jobs, it's about the ever decreasing standard of living for the middle class.
Confirmed: AOL's Patch Buys Hyperlocal <b>News</b> Site Outside.In
AOL's Patch has acquired hyperlocal news aggregator Outside.In, we've confirmed with Patch's president Warren Webster. It's unclear what the terms of the deal are but Business Insider reported earlier that the acquisition is valued at ...
Snow Fairy to miss World Cup for Sheema tilt - Horse Racing <b>News</b> <b>...</b>
DUAL Oaks heroine Snow Fairy is set to bypass the Dubai World Cup and instead take her chance in the Dubai Sheema Classic at Meydan on March 26.
bench craft company
Robert Reich: The Real <b>News</b> on Jobs
On our current trajectory, the unemployment rate will continue to decline. But so will the pay and benefits of most Americans. The real story isn't about jobs, it's about the ever decreasing standard of living for the middle class.
Confirmed: AOL's Patch Buys Hyperlocal <b>News</b> Site Outside.In
AOL's Patch has acquired hyperlocal news aggregator Outside.In, we've confirmed with Patch's president Warren Webster. It's unclear what the terms of the deal are but Business Insider reported earlier that the acquisition is valued at ...
Snow Fairy to miss World Cup for Sheema tilt - Horse Racing <b>News</b> <b>...</b>
DUAL Oaks heroine Snow Fairy is set to bypass the Dubai World Cup and instead take her chance in the Dubai Sheema Classic at Meydan on March 26.
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